PPC stands for pay per click and is most common term used in Search engine optimization (SEO) or Search engine marketing (SEM). In order to keep your website on top of search engines company pay to companies like Google, Bing and other search engines and it is common used practice in all the fields. Rankings are done on the basis of keywords which are selected by the company. Our PPM management team run those ads for you based on your preferred keywords and help you get better lead or conversion.